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An inspiring message to the entire country - its people, communities and businesses to remind them of their resilience, ingenuity and capacity to move forward, no matter what,” said Liz Taylor, CCO of Leo Burnett Worldwide.Taylor continues: “The resonant voice of Oscar-winner Viola Davis, beautiful scenes of light returning to our favourite places, a new interpretation of the age-old gospel song, ‘This Little Light of Mine.’ I can’t think of a better, more stirring way to commence this next stage in all our lives, and to commence our new relationship with Bank of America.”“Viola Davis said it best: ‘How far we’ve come isn’t even close to how far we’ll go.’ The future holds so much promise, and Bank of America wants that promise to live with everyone - all communities, all across the country,” said Meredith Verdone, CMO of Bank of America. Leo Burnett Chicago's first work for the bank takes the form of a rousing speech to a nation as it looks to the futureDirected by Rattling Stick US' Ringan Ledwidge, 'Commencement' was created in hopes of leaving viewers feeling more confident, reassured and ready.
Bank of America TV Commercial, 'A Commencement for America: Tomorrow Starts Today' Ad ID: 2822127 60s 2020 ( Inactive ) SHOW MORE. A commencement speech is a call to look ahead, and to discover what’s possible. “This is our commencement,” says the actor Viola Davis, her voice quaking slightly in the cultivated way of a valedictorian reaching for inspiration. Reel Chicago is a daily digital magazine that covers the news in Chicago on all aspects of advertising, film, TV, media and production. As lights slowly switch on in homes and businesses all over the country, a narrator says that this moment in history is America's commencement. Viola Davis Narrates Ringan Ledwidge's Uplifting Bank of America Spot Leo Burnett Chicago's first work for the bank takes the form of a rousing speech to a nation as it looks to the future Directed by Rattling Stick US' Ringan Ledwidge, 'Commencement' was created in hopes of leaving viewers feeling more confident, reassured and ready. Thank you, Viola Davis, for saying the things we need to hear, at the time we need to hear them. ... 'Yearbooks' Ft. Steve Carell, Tina Fey [T1] Bank of America TV Spot, 'A Commencement for America: Tomorrow Starts Today' Amazon Prime Video TV Spot, 'Troop Zero' Song by Edgar Winter Group ... Hillary for America TV Spot, 'Real Life' Ft. Kerry Washington, Viola Davis. 32,958 Airings / 31 Spots / Suicide Squad. “The ideas was simple: deliver a commencement speech to America. Created by Leo Burnett Chicago in partnership with Groupe Connect - Leo Burnett’s first work for Bank of America - this spot is a lesson in how creative decisions can work in service of the message it imparts.The spot shows familiar sights throughout American households and neighbourhoods, as the sound of string instruments swells behind a powerful statement. Viola Davis TV Commercials Ads. Viola Davis narrates Leo Burnett’s first work for BOA | Reel Chicago - At the intersection of Chicago Advertising, Entertainment, Media and Production Leo Burnett’s first work for Bank of America—this spot is a lesson in how creative decisions can work in service of the message it imparts.
... Viola Davis... Voice Over) Agency . Bank of America. An inspiring message to the entire country—its people, communities and businesses to remind them of their resilience, ingenuity and capacity to move forward, no matter what,” “Viola Davis said it best: ‘How far we’ve come isn’t even close to how far we’ll go.’ The future holds so much promise, and Bank of America wants that promise to live with everyone—all communities, all across the country,” said “This season of Commencement seemed like the perfect metaphor for where we stand today, and where we can go from here.” The content is original, written by industry experts and contributing Op EdsThe spot shows familiar sights throughout American households and neighborhoods, as the sound of string instruments swells behind a powerful statement.“The idea was simple: deliver a commencement speech to America.